Authoredup vs. Taplio (Choosing The Best LinkedIn Growth Tool)

You want to create great content for LinkedIn, but you're unsure where to start. You've heard consistency is key to growing your audience on LinkedIn, but how do you consistently create strong content? Could you pick up a magic pen and write engaging LinkedIn posts like a pro? Linkedin content creation requires a strategic approach, combining creativity with the right tools to streamline your workflow. That's what tools like Authoredup and Taplio promise to help you do: create, organize, and publish your LinkedIn posts faster and with less effort. This article will help you understand the difference between Authoredup and Taplio so you can choose the best LinkedIn growth tool for your content creation objectives.
Bluecast's AI content tool for LinkedIn can help you achieve your goals even faster. With Bluecast, you get the benefits of both Authoredup and Taplio, plus customized AI assistance that enables you to write LinkedIn posts tailored to your unique voice and audience.
Authoredup vs. Taplio at a Glance

AuthoredUp and Taplio each help LinkedIn users grow their brands on the platform, but they do so in different ways.
AuthoredUp: LinkedIn Content Made Easy
AuthoredUp focuses on content creation and post management. Its Chrome extension lets you work seamlessly without opening another tab, providing a smooth LinkedIn-native experience for content creation.
When it comes to content formatting, previewing posts, and scheduling directly within LinkedIn, AuthoredUp shines.
Taplio: AI-Powered LinkedIn Growth Tool
Taplio is an all-in-one tool that helps users create content and grow their audience on LinkedIn. Features include AI-driven content suggestions, automated engagement tools, and analytics to help you track your growth.
It offers more features, AI-powered content creation, engagement automation, and lead generation tools—making it ideal for those who want to scale their presence efficiently.
Choose Taplio if you want AI-driven growth, automated engagement, and networking features.
Choose AuthoredUp if you prioritize better post formatting, in-depth analytics, and a simple LinkedIn workflow.
What is Authoredup and How Does It Work?

AuthoredUp is the top-tier scheduling and sales solution among all content creation tools dedicated to building your audience on LinkedIn.
This cutting-edge tool for creating and analyzing LinkedIn content is suitable for both individuals and teams, aiming to elevate brands on the platform. It serves users of all expertise levels, offering a straightforward approach to optimizing and tracking content impact.
Simplified LinkedIn Content Management
AuthoredUp is a solid choice if your main focus is creating and managing LinkedIn content. It’s built to make posting more manageable, with tools for formatting, scheduling, and analyzing your posts in one place.
If you're just starting on LinkedIn and your primary goal is to scale your content effectively, AuthoredUp has everything you need. Plus, it's affordable, which is excellent if you want to grow your presence without diving into complex sales or prospecting tasks.
Best for Content Management, But Lacks AI & Automation
If you want to speed up content creation, you might find AuthoredUp lacking in certain areas. It doesn’t offer AI-driven content generation, so you may need tools like ChatGPT to help draft your posts faster before pasting them into AuthoredUp.
It doesn’t include advanced features like CRM integration or deep automation, which are essential if you’re managing more than just content.
AuthoredUp will help you with:
- Maximizing your audience’s engagement.
- Delivering in-depth data based on your posts’ performance.
- Revising and editing posts in response to your audience’s interactions.
- Automating posts using a custom calendar (without limits on the number of posts!).
- Selecting the best content for your recipients:
- Track the results of your posts
- Use them to build appropriate content
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What is Taplio and How Does It Work?

Taplio is an AI-powered tool that enhances LinkedIn content creation by generating ideas for your posts. Founded in 2022 by Alex Berman and Tom Jacquesson, Taplio helps businesses and individual users thrive on LinkedIn without hiring social media marketing agencies.
How Does Taplio Work?
After paying for the subscription, you can access Taplio from your browser. Installing Taplio Stats – an extension for Google Chrome that provides quick access to key metrics and content inspiration while browsing LinkedIn is also a good idea.
What Tasks Can Taplio Handle?
Taplio can save you time on LinkedIn by handling tasks like:
- Writing posts
- Scheduling when they go out
- Analyzing your content's performance
What Features Does Taplio Offer?
Taplio uses AI to generate fresh ideas and draft posts for you. There are also tools for finding viral content to reshare, engaging with other users, and managing your network of connections. So, it goes beyond just content and looks at growing your overall LinkedIn presence and reach.
How Much Does Taplio Cost?
The pricing starts at around $39 per month, so it's not cheap. But it's worth the money because of how much time it saves. Taplio is very handy for anyone trying to build and monetize a personal brand or business on LinkedIn.
Bluecast: AI-Powered LinkedIn Content Creation
Bluecast empowers B2B professionals to amplify their LinkedIn presence with AI-driven content creation and management, helping them grow their audience and drive revenue—without content bottlenecks.
Whether you're repurposing content from various formats or crafting original posts that match successful writing styles, Bluecast streamlines the entire process from ideation to scheduling.
Perfect for marketers, founders, and agencies looking to maintain a consistent, engaging LinkedIn presence that delivers business results.
Start your 7-day free trial today—no credit card required!
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Authoredup vs Taplio, Understand the Key Differences

Authoredup and Taplio provide different approaches to LinkedIn post management and insights. Authoredup’s tables give a detailed overview of all your posts, helping you track performance and analyze data. You can see metrics like:
- Used hashtags
- Post impressions
- Engagement, and more.
Post analytics in Taplio are more visual, presenting data in a dashboard format. You can quickly sort posts based on engagement metrics and filter them by specific time frames.
Authoredup is the tool for you if you prefer a spreadsheet-like overview with granular post details. If you like a more visual approach with sortable analytics, Taplio might be better.
Post Formatting & Editing: How Do Authoredup and Taplio Compare?
Authoredup’s advanced editor is a standout feature compared to other LinkedIn tools. It lets you create visually appealing LinkedIn posts with formatting options that LinkedIn doesn’t support.
You can bold, italicize, and underline text, add bullet points and numbered lists, and preview your posts on mobile, tablet, and desktop before publishing. This is a big deal for content creators who want their posts to stand out visually in the LinkedIn feed.
AI-Powered Content Creation for LinkedIn
Taplio doesn’t offer advanced formatting options but provides AI-powered content generation. If you struggle with writer’s block, you can generate LinkedIn post ideas, use AI to write entire posts or repurpose old content into fresh posts.
Scheduling Posts on LinkedIn: Authoredup vs. Taplio
Authoredup allows you to schedule LinkedIn posts in advance, even months ahead. It provides a calendar view of all scheduled posts, post previews, and performance insights before publishing and a way to fine-tune content timing based on engagement trends. This ensures your LinkedIn content is spaced out effectively and remains consistent.
Taplio also offers scheduling, but it integrates with its AI features. You can schedule AI-generated posts automatically, optimize post timing for better reach, and create a queue of content to be published over time. Taplio’s scheduling is more automated and AI-driven, whereas Authoredup gives you more manual control and insights.
LinkedIn Analytics & Performance Tracking: What’s the Difference Between Authoredup and Taplio?
Authoredup provides comprehensive analytics, allowing you to track shares, reactions, comments, impressions, and engagement rates. You can even analyze hashtag performance. It presents data in easy-to-read charts and allows segmentation by time, tags, or date. This makes it an excellent choice for those who rely on data-driven content strategies.
Taplio also offers detailed LinkedIn analytics with a more substantial focus on visual representation. The dashboard includes graphs and charts to track likes vs. comments separately (a unique feature), performance over 30 days, and publicly shareable stats for teams or clients.
Engagement Tools: How Do Taplio and Authoredup Compare?
Authoredup primarily focuses on content creation and analytics. While it helps improve engagement through better post formatting and scheduling, it doesn’t have automated engagement or outreach tools.
Taplio goes further with automated LinkedIn outreach to 2nd/3rd-degree connections, custom variables for personalized LinkedIn messages, and an engagement dashboard to respond to comments quickly. This makes Taplio ideal for salespeople, marketers, and business owners looking to generate leads through automated LinkedIn networking.
AI Tools & Automation: Authoredup vs. Taplio
Authoredup focuses more on manual content control with minimal AI assistance. It’s great if you want to stay hands-on with your LinkedIn posts. Taplio excels in AI-powered automation, offering features like:
- AI-generated LinkedIn posts and hooks
- Automated content repurposing
- AI-powered scheduling
If you want a fully automated LinkedIn growth tool, Taplio is your best bet.
Final Verdict: Which Tool Should You Choose?
Choose AuthoredUp if:
- You want better control over content formatting
- You prefer detailed analytics and insights
- You need a scheduling tool with full post-previews
Choose Taplio if:
- You want AI-powered content generation and automation
- You need automated LinkedIn outreach & lead generation
- You prefer visual analytics with graph-based insights
Bottom Line
AuthoredUp is excellent for content creators who want more formatting options, better post analytics, and a strong manual scheduling tool. Taplio, on the other hand, is more AI-driven and includes automated engagement, networking, and lead generation tools.
So, if your primary goal is better LinkedIn content, go for AuthoredUp. But if you want to scale your LinkedIn presence with AI, Taplio is the way to go.
There is a 3rd contender in the Taplio vs. AuthoredUp battle – Bluecast. If you are looking for a budget-friendly LinkedIn branding tool that allows you to manage your content, engagement, and other valuable features, you should seriously consider Bluecast.
Choosing a LinkedIn Growth Tool

First and foremost, look at the type of content each tool generates. Is it adaptable to your voice and style? If you want to create posts that reflect your tone or brand, check if the tool allows for that level of customization.
On the other hand, if you need inspiration or templates to get started, some tools offer that, too, so assessing your needs is essential.
Budget: Find a Tool that Fits Your Finances
Pricing can vary greatly, so consider which tools you can afford. Some platforms are more comprehensive and costlier, while others are more budget-friendly. Determine which tool best balances features and costs that align with your budget.
Analytics and Metrics: Track Your Performance
To improve your LinkedIn strategy, you need tools that offer valuable insights into your performance. Some tools like MagicPost provide in-depth analytics to help you track your engagement and refine your plan. Be sure to check if the tool offers more than just raw data and provides actionable insights.
Special Features: Find a Tool That Meets Your Unique Needs
Finally, consider any unique features you may need for your specific strategy.
- Do you need to create carousels?
- Generate videos?
- Track post visibility?
Ensure the tool you choose provides the most essential functionalities for your content strategy.
Posting Schedules: Stay Consistent to Get Noticed
Look for tools to create and manage a consistent posting schedule to maximize reach.
Get Started with a 7-day Free Trial Today - No Credit Card Required
Bluecast empowers B2B professionals to amplify their LinkedIn presence with AI-driven content creation and management, helping them grow their audience and drive revenue—without content bottlenecks.
Whether you're repurposing content from various formats or crafting original posts that match successful writing styles, Bluecast streamlines the entire process from ideation to scheduling.
Perfect for marketers, founders, and agencies looking to maintain a consistent, engaging LinkedIn presence that delivers business results.
Start your 7-day free trial today—no credit card required!
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